In the plastic storage bins with lids market, consumers have poor brand awareness and insufficient understanding of product technology. Faced with numerous small and medium-sized plastic storage bins with lids brands, consumers are easily receptive to low price strategies. In the mixed third and fourth tier markets, it is important for plastic storage bins with lids manufacturers to highlight their brand and quality advantages.

To distinguish plastic storage bins with lids manufacturers from small brands that attract consumers with low prices, production processes, and quality standards, they need to identify differentiation and attract consumers through differentiated selling points. Currently, consumer income in the third and fourth tier markets is gradually increasing, and consumers have a clear demand for durable plastic storage bins with lids products. Therefore, the quality advantage of their own plastic storage bins with lids products can be used as a promotional selling point to highlight brand advantages and improve sales.